In today's lecture we was shown the seven stages of design, that is considered useful in the industry. These seven stages are key in producing work that is good enough for both clients and your portfolio.
STAGE 1: DEFINE
The first stage requires research into different areas of the cliental, so you have a full understanding of what they are asking you to complete. This includes who, what, when, where, why and how. You need to know who your clients are. This is so you can design something based for them. What they do, so you know what to portray in the work you create for them. When they want it for, so you can create a work plan. Where it will be going, so you can get the right size and dartboard dimensions. Why, so you can get an understanding. How, so you can create a piece if work in the best way for them to do what they want to do the best.
STAGE 2: RESEARCH
Research is an very important stage in designing; it allows the designer to determine the brief such as the style needed and content wanted, and without it would mean the final outcome is poor and unsuccessful. Research is split up into two categories – primary and secondary. Primary research is research the designer as collected form his own photos, asking people questions ,drawings and secondary research is research the design as collected from the internet, books, CDs.
STAGE 3: IDEATE
This stage is where the designer would use his research. This will form the base of any concepts. Which will come from, sketches, photos ETC
STAGE 4: PROTOTYPE
This is where the designer will start to develop and refine his ideas. For a poster he will have on a double page spread, small drawings of the potential layout, and refine these by stating why this wouldn't work or why that wouldn't work.
STAGE 5 : SELECT
This is where the designer will select the idea that works the best and pursue it into the final piece.
STAGE 6: IMPLEMENT
This is where the designer will have created the final outcome, the designer will check over his work comparing it to the brief, making sure he has completed what the client as asked for.
STAGE 7: LEARN
This is where the the designer will evaluate his work and find mistakes that he will learn from, and improve on these techniques for his next client, along with parts of his current work his client doesn't really like at the moment.
This lecture was really useful as it allowed me to learn more on how to approach a clients brief and graphic work in general. This means i will use this approach in my work.
